Putep 't-awt: A New Immersive Experience Celebrating Indigenous Culture and Enhancing Tourism in Bas-Saint-Laurent
The building dedicated to observing belugas and other marine mammals blends seamlessly into the landscape, featuring sleek lines and sustainable materials, while offering an stunning view of the St. Lawrence River.
On June 21, 2024, during Canada's National Indigenous Peoples Day, Wolastoqiyik Wahsipekuk First Nation (WWFN) inaugurated Putep 't-awt, which means "Whale Path" in Wolastoqey. Located in the picturesque Bas-Saint-Laurent region of Quebec, this spectacular trail is set in the Gros-Cacouna mountain and features a modern, eco-friendly building designed for observing belugas and other marine mammals. In its first year of operation, the observation platform attracted nearly 14,000 visitors and recognized by Time magazine as one of the world's most beautiful places to visit. Thanks to this initiative, the WWFN is increasing its visibility and inviting visitors to explore and appreciate the abundance and history of its heritage.
While the economic history of the Cacouna port is widely recognized in the Bas-Saint-Laurent region, WWFN seized the opportunity to broaden this recognition by focusing on the area's natural richness, which extends beyond economic factors. They undertook a remarkable project to highlight this aspect, which had previously been less emphasized. As Esther Blier, Project Manager for WWFN, explains, "It took two years from the idea to the public opening. During that time, we conceptualized, financed, built, and animated the site. We were efficient, and we're really happy with how it turned out!".
The opening of Putep 't-awt marks a major milestone for WWFN. The project not only carries cultural and educational significance but also transforms the site overlooking the port of Cacouna into a vibrant tourist destination, far beyond just a transit point in the Bas-Saint-Laurent region. As Esther Blier aptly notes, "In terms of overall economic development, enhancing visibility, and acknowledging our Nation's capabilities in executing projects that make an impact within the community, Putep 't-awt brings advantages that extend well beyond the revenue generated by the tourism activities held there." Consequently, Putep 't-awt evolves from an observation point into a powerful symbol of the First Nation's skills and aspirations. This endeavour is poised to produce lasting economic and social benefits, laying the groundwork for future projects that may emerge from this initial success, ultimately bolstering regional growth and deepening community engagement.
This project was developed through close collaboration with various levels of government, the municipality of Cacouna, the Kiskotuk Coastal Park, and numerous stakeholders in the scientific, maritime, and environmental sectors. As the first land-based beluga observation site on the south shore of the St. Lawrence Estuary, the observation platform provides visitors with a breathtaking and moving view of these endangered marine mammals. The facilities have been thoughtfully designed to minimize the impact of both scientific research and tourist activities on the local wildlife and flora. Free access to the trail allows visitors to explore the stunning environment that supports these marine creatures while respecting its delicate nature. For those eager to learn more, Tourisme Wahsipekuk offers exclusive, fee-based experiences that enhance knowledge and fulfill the desire for immersion.
In line with its commitment to eco-responsibility, Québec Green Initiative has provided crucial financial support for the ambitious Putep 't-awt project, enabling the purchase of a modern electric minibus. This modern vehicle not only ensures a peaceful experience in the national wildlife reserve, but also enhances visitor enjoyment by offering a transportation option that is both environmentally friendly and comfortable. Additionally, this initiative makes the site accessible to a more diverse audience, including those who may not to reach it on foot. Beyond its practical function, this electric shuttle has the potential to become an attraction in its own right, particularly if the guided tour project takes off. For now, it provides a unique and enjoyable way to explore the Marais-de-Gros-Cacouna area of the Baie-de-L'Isle-Verte National Wildlife Reserve, adding an original touch to visits at Putep 't-awt site.
With the financial support from the Quebec Indigenous Tourism Initiative, the Putep 't-awt project has undergone significant enhancements. The landscaping has been completed, and the Elders' lookout now sits halfway up the main building. In addition, new interactive panels have been installed along the trail, thanks to assistance from the Community Economic Readiness Program. These upgrades have created a captivating and educational path designed to amaze visitors of all ages. It's an invitation to explore, wonder, and immerse oneself in the unique history and culture of the region, making it accessible to families. More than just markers, the panels serve as gateway to discovery: playful and interactive, they share the cultural history of WWFN. Each panel features artistic engravings depicting the Cacouna area, further strengthening the deep connection with the traditions and land of the First Nation.
Focusing on oral tradition, the panels feature QR codes that provide access to Indigenous stories and immersive soundscapes. These stories are narrated by community members, adding an authentic dimension to the experience. By choosing QR codes, the project also promotes sustainability as this approach allows for easy content updates without the need to replace the panels, all while honouring conservation and heritage principles. Every aspect is carefully designed to provide a rewarding experience that respects both the environment and culture.
Photo gallery
A young woman explores the Putep 't-awt site, engaging with the playful and interactive panels that share the cultural history of Wolastoqiyik Wahsipekuk First Nation.
The building dedicated to observing belugas and other marine mammals blends seamlessly into the landscape, featuring sleek lines and sustainable materials, while offering an stunning view of the St. Lawrence River.